Hi, I’m Kaarina.

I have spent the past 10 years working with executives in the public, private, and non-profit sectors to create content that helps them succeed.

Before starting On Point Writing and Editing, I spent 16 years working for the Government of Canada, including six years in executive roles. That experience showed me how written communication affects what senior leaders can achieve. I learned that easy-to-understand documents can make the difference between a worthwhile proposal being fully funded or cast aside in favour of a better written pitch.

I work on subjects that align with my education and career experience, including the environment, health, infrastructure, and technology.

The most common unsolicited feedback I receive from clients is some variation of, “you just GET us.” My specialty? I have a knack for understanding what they need. The breadth of my experience makes it easier for me to connect dots and bring a fresh perspective, no matter the subject or what I’m doing with the words.

I love making complicated topics easy to understand, and I have an endless supply of curiosity, which helps me learn what resonates with the people you want to reach.

I earned a master’s degree in journalism, a master’s degree in environmental studies, and a bachelor’s degree in history and political science. My journalism has been published in the Globe and Mail, Broadview magazine, Canada’s National Observer, The Signal, Capital magazine, and SOLutions magazine.

— Kaarina Stiff, Owner and Chief Storyteller
On Point Writing and Editing